Thursday 10 June 2010

How Adsense Calculate Your Earnings

Jot-Ning AdSense ShenanigansImage by dylans via Flickr
If you are make money blogging and monetized with Adsense,do you know how Google AdSense calculation your earning? There is a formula for AdSense to allocate your profit.Understand it will help you in optimizing your AdSense revenues.



Part 1 :Adsense Terms

- Click through rate (CTR): is the number of clicks an ad unit receives divided by the number of times the ad unit is shown (impressions).

- Effective CPM (eCPM) : is the cost per 1000 impressions, CPM is a useful way to compare revenue across different channels and advertising programs. It is calculated by dividing total earnings by the number of impressions in thousands.

- Impressions: represents the number of times an ad is displayed on Google or on sites or products in Google’s ad network. A page impression is counted each time an ad unit is displayed on a publisher’s site. Page impressions are used when calculating reports for AdSense publishers, rather than ad impressions

- Clicks: the number of generated clicks by all your ads.

- Earnings: is total money that would be given by Google AdSense for publishers who participate in their affiliate programs.

- Earnings Per Click (EPC) : this is the average cost per click that would be given to publishers depends on the advertiser’s bid, sum of the click, page impressions. However, it’s still being a Google AdSense Secret.

Part 2:How Google AdSense calculation you Earning:

CTR = (Clicks / Impressions) * 100
EPC = Earnings per Click

eCPM = (Earnings / Impressions) * 1000
eCPM = CTR * EPC * 10

Earnings = eCPM * Impressions / 1000
Earnings = CTR * EPC * Impressions / 100

Example: I’ve got 31 clicks for 1700 impressions with an EPC of 0.05 $

CTR = (31 / 1700) * 100 = 1.82352 = 1.83 %

eCPM = 1.82352 * 0.05 * 10 = 0.91176 = 0.92 $
eCPM = (1.55 / 1700) * 1000 = 0.9117 = 0.92 $

Earnings = 0.91176 * 1700 / 1000 = 1.549992 = 1.55 $
Earnings = 1.82352 * 0.05 * 1700 / 100 = 1.549992 = 1.55 $



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Saturday 22 May 2010

Western Union Cash Out Steps By Steps

If you are making money from Google Adsense ,you'll only be paid when your earnings reach the minimum payment threshold of USD100.It could take you  few month to reach the earnings if you are average earner.

However ,If you Adsense reaches USD100 . Google still needs 1 month to issue the cheque. Normally they send the cheque on 1st of Month. Reach to your door step around 3rd week of the month.

Next thing you need to do is go to bank and bank in the cheque,in gonna takes another 1 month for clearance. You gonna need about two month to get the payment and you have to pay the bank for transaction fee.

Now, good news is you have the option to receive your payments via Western Union Quick Cash.

 Payment by Western Union Quick Cash is currently available in the following countries and areas:

    * China (Mainland)
    * Malysia
    * Pakistan
    * Romania
    * Philippines
    * Argentina
    * Chile
    * Peru
    * Colombia

This is great news for the people who live in seleted countries.Your AdSense earning won’t be deducted from any transaction fee like cheque. Google is absorbing the WU fees for the time being.


3 steps Cash out your Asense earning by Western Union Quick Cash.
   1. Visit http://www.payment-solutions.com/agent.asp to locate a Western Union Agent.You can skip this step if you already know the bank near you has the servise..

   2.If you are not sure, just call the Western Union Agent at your local bank to confirm that they offer the Quick Cash service.

   3. Bring the following information with you:(Very Important)

      - a valid government-issued photo ID (Passport, Driver's license, National ID etc)

      - sender's information:

Google Inc. 1600 Amphitheatre Parkway, Mountain View, California 94043, USA. Phone Number: 650-253-4000

      - amount of your payment, which you can find on your Payment History page
      - your unique MTCN (Money Transfer Control Number) which you can find by clicking on the 'details' link next to the Payment Issued line on your Payment History page

When you go to the Western Union agent, please let them know that you would like to pick up a Quick Cash payment.

You Must cash out your Western Union payment within 60 days of the payment date, or the amount will be credited back to you.And you need to request the cash feom Google by given why you were delay the pick up.

Western Union Quick Cash is a payment method that allows you to receive your AdSense payments in cash using the worldwide Western Union money transfer service. Payments will be available for pick up at your local Western Union Agent the day after they are sent according to our normal payment schedule.

Meaning It take less then 2 days!Go to Western Union Local Agent and get the money tommorrow.:) Remember,only individual payee names can receive payments;depending on local Western Union agent, they may be picked up in local currency 2.Stay Tuned For More Uodate.


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